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The Fight Against Superbugs: Why Misuse of Antibiotics is Part of the Problem and Why We All Must Use Antibiotics Responsibly



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Antibiotic resistance leads to longer and more severe illnesses, higher medical costs, and elevated mortality rates. Without effective antibiotics, procedures like surgery, chemotherapy, and organ transplantation become much riskier and could even be halted due to the threat of untreatable infections. Common illnesses can once again become deadly when antibiotics are no longer effective. Drug-resistance also threatens animal health and agriculture. Overall, antibiotic resistance dramatically imperils modern medicine, food security, and public health.

Overuse and Misuse of Antibiotics


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The dramatic rise of antibiotic resistance is largely driven by the overuse and misuse of antibiotics in humans and agriculture. Widespread over-prescription has led to antibiotics being used in cases where they provide little to no benefit, such as for viral infections. It's estimated that 30-50% of antibiotic prescriptions in human healthcare are either unnecessary or inappropriate.

In livestock and poultry farming, antibiotics are extensively used for growth promotion and disease prevention. This non-therapeutic use accounts for approximately 80% of antibiotic consumption in agriculture. The excessive use selects for resistant bacteria which can spread between animals and to humans.

Antibiotic misuse further accelerates resistance. Not completing a full antibiotic course regimen or using an incorrect dose allows susceptible bacteria to survive while resistant strains flourish. The lack of new antibiotic development compounds the issue, as few treatment options exist for infections that have developed multidrug resistance. No new antibiotic classes were discovered from 1962 to 2000. With resistance rising faster than the introduction of new drugs, we're headed towards a post-antibiotic world where common infections could once again become deadly.

The Role of Public Awareness


Many people lack a proper understanding of how antibiotics should be used responsibly. Surveys have found that a significant percentage of the public believes antibiotics are effective against viruses and the flu. Some also think antibiotics should be used preventatively when people are not sick or take antibiotics when they have cold and flu symptoms caused by viruses.


However, antibiotics are only effective against bacterial infections and should only be used for specific conditions when prescribed by a doctor. Taking antibiotics when not needed enables antibiotic-resistant bacteria to develop, rendering antibiotics ineffective over time. This lack of public knowledge is contributing to antibiotic overuse and resistance.


Global public awareness campaigns can play a critical role in educating the public about proper antibiotic use. By clearly communicating when antibiotics are appropriate and when they should be avoided, campaigns can promote more responsible antibiotic practices. Through multi-channel outreach via traditional media, social media, schools, workplaces, healthcare facilities and more, the message can reach a wide audience repeatedly over time. Campaigns should convey that antibiotics are a shared resource that requires stewardship. With greater public understanding, people can help combat resistance by using antibiotics only when prescribed for bacterial infections. Sustained public education is key to changing behavior and preserving antibiotic effectiveness worldwide.

Educating Healthcare Professionals


Healthcare professionals play a critical role in combating antibiotic resistance through proper prescribing practices. Studies show that up to 50% of antibiotics prescribed in human medicine are unnecessary or inappropriate. Doctors need training and resources to prescribe antibiotics only when needed and to ensure the right drug, dose, and duration based on diagnostic testing and treatment guidelines.

This statement is supported by several studies and articles, including:

Fleming, D., & Barry, A. (2018). Antibiotic stewardship: A review of the literature. Journal of Antimicrobial Chemotherapy, 73(3), 637-645. DOI: 10.1093/jac/dky064


Shallcross, L., & Davies, S. (2018). Antibiotic prescribing in primary care: A review of the literature. Journal of Antimicrobial Chemotherapy, 73(3), 647-655. DOI: 10.1093/jac/dky065


Hicks, L. A., & Bartlett, J. G. (2018). Antibiotic stewardship in the outpatient setting: A review of the literature. Infection Control & Hospital Epidemiology, 39(9), 1107-1115. DOI: 10.1017/ice.2018.133


These studies suggest that a significant proportion of antibiotics prescribed in human medicine are not necessary or appropriate, and that improving antibiotic stewardship practices can help to reduce the emergence of antibiotic resistance.


Several initiatives aim to improve antibiotic prescribing among healthcare professionals:


- Continuing education and training programs - Medical schools, nursing programs, and healthcare systems should incorporate modules on appropriate antibiotic use and antimicrobial stewardship. This equips clinicians with knowledge on updated treatment guidelines, diagnostic testing, infection prevention, and risks of overprescribing.


- Clinical decision support tools - Integrating diagnostic algorithms, electronic prescription systems, and antimicrobial stewardship dashboards can guide optimal antibiotic selection at the point of care. These tools reduce inappropriate prescribing and encourage personalized medicine.


- Enhanced infectious disease curriculum - Expanding education for medical students on microbiology, infectious disease management, and antibiograms fosters responsible prescribing habits from the start.


- Guideline implementation - National and global treatment guidelines need local adaptation and clinical endorsement for successful uptake. Audit and feedback on guideline adherence also helps.


- Tracking and reporting - Monitoring antibiotic use through surveillance systems and public reporting of facility-level data makes prescribing practices more transparent and prompts quality improvement.


With improved education, clinical resources, and data transparency around prescribing, clinicians can drive more judicious antibiotic use and preserve these vital drugs for future generations.


Restricting Over-the-Counter Antibiotic Sales


In many countries around the world, antibiotics can be purchased over-the-counter without a prescription. This easy access encourages overuse and misuse, contributing to antibiotic resistance. People often take antibiotics for viral infections like colds and flu where they are ineffective. They may also not take the full course as prescribed, take expired antibiotics, share them with others, or use antibiotics meant for animals.


To combat this problem, many global health experts recommend tighter regulations restricting antibiotic sales to prescription only. This limits access to those who have seen a medical professional and require antibiotics. Some countries have already implemented stricter rules on antibiotic sales with positive results. These include Chile, Brazil, Venezuela, India, and parts of China.


Other policy options include requiring pharmacies to register with a central agency and report data on antibiotic sales. There could also be limitations on repeat prescriptions to prevent stockpiling of antibiotics. Awareness campaigns targeted at pharmacists can further discourage over-the-counter sales without a valid prescription. Ultimately, responsible oversight and limiting easy access to antibiotics is a key strategy for preserving antibiotic effectiveness worldwide.


Reducing Antibiotic Use in Livestock


The agricultural industry plays a major role in antibiotic resistance through the overuse of antibiotics in livestock. Antibiotics are commonly used in healthy animals to promote growth and prevent illness in crowded, unsanitary conditions. This excessive use creates antibiotic-resistant bacteria that can spread to humans through various pathways.


To combat this issue, governments can establish guidelines for responsible antibiotic use in agriculture. Denmark has seen success by restricting antibiotic use for growth promotion and requiring veterinary oversight for therapeutic uses. The FDA has also enacted measures in the U.S. to promote the judicious use of "medically important" antibiotics.


Farmers have alternatives to overusing antibiotics to keep livestock healthy. Improving hygiene and ventilation in animal housing can reduce the spread of illness. Selective breeding for disease resistance is another strategy. Investing in effective vaccines and probiotics to balance gut bacteria also decreases the need for antibiotics. Ultimately, reducing overcrowding and stress through more humane conditions will support animal health and curb antibiotic overuse


Incentivizing Antibiotic Research


There is an urgent need for new antibiotics to combat rising resistance. The current pipeline of new antibiotics in development is far too limited given the scope of the threat. Governments and global health organizations need to implement policies to incentivize pharmaceutical companies to prioritize more antibiotic research and development.


Some ways to spur new antibiotic development include:


- Providing tax credits, subsidies, and grants for pharmaceutical companies researching new antibiotics, especially those targeting the most dangerous drug-resistant superbugs. This helps offset the high R&D costs and lower profitability of antibiotics compared to other drugs.


- Creating prize funds that reward the successful development of new antibiotic treatments meeting specified criteria. For example, CARB-X offers up to $480 million in prizes for companies advancing new antibiotics.


- Establishing public-private partnerships where public entities help fund late-stage antibiotic trials to completion. This de-risks investments for pharma companies.


- Implementing market-entry rewards that provide lump-sum payments to companies launching new antibiotics that meet unmet medical needs.


- Extending patent exclusivity periods for new antibiotics to ensure reasonable profitability for developers.


- Reducing regulatory burdens that slow antibiotic approvals. Streamlining and accelerating approval pathways will accelerate new antibiotic availability.


With strong financial incentives and reduced barriers, the pharmaceutical industry is more likely to invest in the innovative antibiotic R&D required to get ahead of drug-resistant infections. New antibiotic development must be made a global priority before untreatable superbugs become widespread.


Global Collaboration and Action


Antibiotic resistance is a complex global crisis that requires coordinated efforts between nations to effectively address. International organizations are taking the lead in facilitating collaboration and driving large-scale action.


The World Health Organization (WHO) has made combating antimicrobial resistance a top priority, establishing a Global Antimicrobial Resistance Surveillance System to monitor resistance trends and working with countries to develop national action plans aligned with the Global Action Plan on Antimicrobial Resistance. The plan contains five strategic objectives: improving awareness and understanding of resistance, strengthening surveillance and research, reducing infection incidence, optimizing antimicrobial use, and ensuring sustainable investment into countering resistance.


The WHO has also published a list of the bacteria posing the greatest threat to human health in order to focus research and development efforts on new antibiotics. Other UN agencies like the Food and Agriculture Organization (FAO) are working to phase out the use of antibiotics for growth promotion in agriculture.


At the G20 Summit in 2016, world leaders recognized the pressing need for global cooperation to conserve antimicrobial medicines. The countries adopted a declaration to strengthen responsible use in human medicine and agriculture and support innovation.


In addition, the G7 Health Ministers created a taskforce in 2019 specifically to amplify efforts against antimicrobial resistance across human, animal, food, and environmental sectors. It aims to accelerate research and development of new antimicrobials and diagnostics.

Tackling resistance requires global collective action both to change behaviors around antibiotic use and to push forward innovative solutions. International organizations play a critical role in establishing inter-governmental initiatives, goals, and accountability frameworks. Through sustained collaboration, the world can effectively address this growing health threat.


National Public Health Campaigns

One of the key ways to promote responsible antibiotic use among the general public is to launch comprehensive national public health campaigns. These campaigns can utilize various forms of media to spread messaging about proper antibiotic use, risks of overuse, and the growing danger of resistance.

Example campaign activities may include

- Television and radio ads raising awareness of appropriate antibiotic use and dispelling myths

- Billboards with public health messaging about only taking antibiotics prescribed by a doctor and completing the full course

- Informational brochures and posters distributed through pharmacies, clinics, schools etc.

- Engaging social media campaigns on platforms like Facebook, Twitter and Instagram. These can share bite-sized facts, infographics and compelling stories.

- Hashtags to unite the conversation online and allow user generated content. For example #AntibioticsResponsibly

- Short videos explaining how antibiotic resistance happens and spreads. These can be powerful when the science is simplified for the general public.

- Partnering with influential public figures and celebrities to be campaign spokespeople and expand reach.

- contests related to antibiotic awareness. For example, a video or art contest for school kids.

Public health agencies can work closely with healthcare professionals, schools, pharmacies, veterinarians, agriculture industry and other partners to maximize the impact of these campaigns. But strategic use of social media engagement and interactive elements is key for getting the attention of target audiences and inspiring behavior change.


Individual Actions for Responsible Use


Everyone has a role to play in combatting antibiotic resistance. Here are some tips for individuals to promote responsible antibiotic use

- Only take antibiotics prescribed to you by a doctor - never share or use leftover antibiotics. Antibiotics require a prescription for a reason.

- Take antibiotics exactly as prescribed. Follow dosage directions closely and complete the full course of treatment, even if you start feeling better.

- Never pressure your healthcare provider to prescribe antibiotics if they don't think you need them. Trust their judgment.

- Ask your doctor about alternatives to antibiotics if appropriate. For viral illnesses like colds and flu, antibiotics are ineffective and could do more harm than good. Discuss other symptom relief options.

- Avoid asking for antibiotics prophylactically before traveling. Practice good hygiene and sanitation instead.

- Use antibiotics responsibly for pets and livestock too. Follow veterinary guidelines and avoid overusing antibiotics.

- Dispose of unused antibiotics properly. Don't flush them down the drain or throw them in the trash. Follow disposal instructions.

- Stay informed about antibiotic resistance and prudent antibiotic use. Support initiatives that promote responsible use.

- Spread the word to friends and family about using antibiotics wisely. Small individual actions can add up to make a big difference.

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